Email Marketing Campaign - Why Do It Now

Written By Hicham DARIF on 25 juil. 2012 | 11:38

By Reed Slidell

Email marketing campaign is one of the most frequently used methods in promoting a business online. It has become quite vital not only for huge businesses but also small firms which want to increase their visibility and profit using SEO. If you are an entrepreneur wondering whether email marketing really works, read six of its benefits.

The first benefit this marketing technique brings is its broad reach. Through emails, you can promote your business even globally with a click of a mouse. Also, you can reach multiple people all at one time. If you're after convenience, then this is certainly the marketing method for you. As long as you have an effective material, then there's no reason why your efforts won't pave the way for higher profits.

The second benefit of this practice is it is highly personalized. Even if you are sending a generic social media message, you can customize it by using the recipient's name at the opening remarks. All throughout the mail, you can make the readers feel that you are talking to them face-to-face. This level of personal invitation can entice them more easily to give your venture a try.

Email marketing best practices can also be highly interactive. Perhaps when you think of emails, you only think of long and boring letters. The thing is, emails are no longer just textual. They come in all sorts of forms too, such as videos, audio files, and graphic presentations. With the kind of interactivity being offered, emails can no longer be dull and unexciting. They can undoubtedly work as powerful tools in marketing a business.

Fourth, performing an email marketing campaign also lets you concentrate your efforts better depending on a specific target audience. See, your mailing lists can be sorted in various ways. Chiefly, most entrepreneurs classify theirs based on age range, income range, habits, and geographic location. These classifications help them allocate resources more efficiently, resorting in faster returns too. As you already know, different people have different needs, wants, and priorities. Depending on these factors, their choices vary as well. Hence, not one product (or service), no matter how good it is, can be patronized by all. Marketing it to everyone makes no sense either. The best thing to do is offer a particular product to a specific target that will likely have the need for it.

Faster responses can also be expected via email marketing. Because recipients can react by simply clicking the mouse, you can hear from them in the usual span of one to three days. Sometimes, replies can come in as fast as several minutes later after you sent the email. How can direct mail responses which take seven to twelve days beat that?

Finally, running an email marketing campaign also gives the public freedom to choose whether they would continue to hear from you or not anymore. The opt-in or opt-out options make the people know that you are not all about the money but respect too. Now, that adds up to your reputation for sure.

About the Author:

0 commentaires:

Enregistrer un commentaire

Libellés :

4PL 90 minutes Enquête ABC ACME Acting auditions disney channel Ads Affiliate Alimentation Aliso Viejo Realtor Analyse ABC Analyse de stock Analyse des Flux APS Assessing career Assistant Salary Audition for disney channel show Australia B2B B2C Bad Investment BBB BBB online Best deals Better Business Better Business Bureau Billboard Promotions Blah d Blah bolloré logistique Boutique des livres Bright Assessing Building traffic bullwhip Business Business arena Business insurance Business management approaches Buying houses CA CBIP CCENT CCIE CCNA CCNP Chauffards Chicken noodle Child Health Insurance Ciblage CNA Coaching Compétitivité Logistique Concept Concept de marketing CONCEPT DE SUPPLY CHAIN Contrôle du stock Coordonner Coupon Create Something CRP CTs Définition chaine logistique Définition de Supply Chain Définition du Logistique Définition du Stock Développement de produits Disney channel Distribution DRP DUI insurance E-business E-commerce E-marketing Earn money while not having to abandon their own families behind Ecole de Toyota Ecoles logistique ECR EDLP Education Electric Electric Generator Email logistique Maroc EMP Emplacement en magasin Energy Broker Energy Consultant Engineering Engineering Materials English Enjeux Distribution Enquêtes Entrepôt Entreprises ERP ESLI Etude de marché Eyeglass Chain Family Flow shops Flux Fm logistique Foncière europe logistique Formation Logistique Gestion Gestion du Production Gestion du stock Gestion du Transport Gestion marketing Get Twitter Followers Glasses Chains GMAO GMS GPAO Graphic design Graphic design in London Guru Product Blueprints Higher Conversion Rates Historique du marketing Home Jobs Hospital How How to get followers en twitter How to Get More Twitter followers HR Duties Human resources human resources salary id logistics ID LOGISTICS France Increase Followers Increasing Sales Innovation Insurance Insurance Plans insurance policies Intelligence Internet Marketing Interview Investment Job Job Hunters Job obligations Job shops Just In Time Juste à temps KANBAN KARIM GHELLAB Kid's Kids Kyle and Carson Wealthy Affiliate La chaîne logistique La méthode SCOR Lactalis logistique Le coût logistique Leadership programs alabama Learn Life Life insurance Link Building Services Livraison Livres Logistique Livres Supply Chaine Livres Transport Logistique Logistique de marchandises Logistique def Logistique ebooks Store Logistique Email logistique france mail Logistique industrielle Logistique Mail Logistique Maroc Logistique maroc mail Logistique Militaire Logistique urbaine Logistique video Loi 20/80 Magnetic Magnetic Motor Magnetic Motor Electric Generator Management Manager Mangement Video Manutention Marketing Marketing Guide Marketing-Mix Maroc Logistique Maroc Logistique Adresse Master Matt Bacak Mauffrey Mécanismes de régulation de Stockage Media Medical Medical Examiner Méthode ABC Metiers Logistique Million MLM MLM Success Mobile marketing Motor MRIs MRP Mutualisation logistique Network Online business Online marketing Optimisation de stock outbound flow Overstock paradigme Pareto Pharmacy Phlebotomist Picking Programs Pièces de Rechange Pilotage de stock Pilotage des flux Piloter Planifier Plate forme Positionnement pre school teacher salary Pro Resume Writing Production Professional Professional seo company Purchase QCD Qualité Quality Quality contents Radiologist Real wealth online Réduire le stock Régression logistique Réseau de flux Reverse logistics Sales SCM Search engine optimization company Secrets Sécurité routière Segmentation Self-assurance Selling houses SEnuke XCr SEO SEO copywriting SEO copywriting rates SEO copywriting services Site maps Software customer support SPC SR22 Steven Gérard Sticky-ness Stock Stock d’anticipation stock mort ou obsolète stock spéculatif Stockage Stocks de sécurité Strategic Strategie marketing Study Study In Australia Successful advertisement Suivi de stock Super affiliate Supply Chain Supply Chain Council supply chain d’ACME Supply Chain management sur-stocks The tricks of having a good purchase TOYOTA TOYOTA Logistique TOYOTA Management TOYOTA Transport TPM TQC Traffic Training Transport Twitter Vendor Managed Inventory Video Video Transport Logistique VMI What What is hvac WIP Work at home Work from home jobs Writing X-ray graphic Youth leadership programs alabama